Improving Dealer Email Bounce Rates You’ve acquired a great email list over the years by asking your dealership’s customers to opt-in for marketing campaigns. Unfortunately, when you send out a campaign, it tends to have a high bounce rate on opened emails meaning people are not clicking through to your website. This leaves many dealership … Read more
Automotive Customer Retention Emails OEMs spend millions every year on acquisition campaigns to find new car buyers for their brand so it makes sense for dealerships to implement a customer retention marketing strategy to get them to return to your showroom or service center. By creating email marketing campaigns for customer retention, you can create … Read more
Auto Dealer Advertising Agency Outsourcing some or all of your automotive advertising to a car dealership marketing agency can help improve lead generation by reaching highly targeted in-market car buyers and drivers needing fixed-op services like vehicle maintenance or replacement parts. Auto dealer advertising agencies can work with your in-house marketing team to come up … Read more
Car Dealership Email Campaigns Worth Advertising Group offers both automotive email marketing lists and bulk email marketing services to dealerships in the United States. Our auto dealer email marketing solutions are affordable while producing quality leads. Our company is one of the best in the email marketing automotive industry due to experience and reliability. Automotive … Read more
5 Most Common Email Marketing Types The 5 most common email marketing types that automotive dealerships and manufacturers use are acquisition, conquest, retention, newsletter and promotional campaigns. These types of email campaigns are the best for not only keeping your current customers but also to gain new ones. By using a combination of these email … Read more
Retention Emails For Dealership Service Departments Improving retention email marketing campaigns are known to increase the number of return and repeat customers at dealership service centers. Many automotive dealers are hyper-focused on selling cars and service department marketing is almost non-existent. For every 10 dealers we work with, only 30% invest a portion of their … Read more
How Can I Send Bulk Emails To Customers? There is the right way to send bulk emails to customers and then there is the wrong way that can get you in some legal trouble. To send out bulk emails without issues, your dealership needs to follow CAN-SPAM Act rules when creating mass email campaigns. What … Read more
How To Successfully Send Dealership and Service Center Promotional Emails Having a good email list is only effective if your emails actually land in inboxes instead of spam or bulk email boxes. This is an issue a lot of dealerships and vehicle service centers experience when they attempt to send out their own email marketing … Read more
Emails Are Proven to Drive Vehicle Sales Emails are still one of the best ways to connect with local car buyers. Dealerships who take the time to plan out their email campaigns have a much greater success rate than dealerships who don’t. A well-thought out email promotion that is targeted to reach the right type … Read more
How Can My Car Dealerships Retain Customers It takes a lot of effort to gain a new customer so why would you not do everything in your power to retain them for repeat business? Nurturing a new or used car buyer after the purchase is an essential part of keeping a dealership profitable. This is … Read more