What Does An Email Marketing Company Do? An email agency like Worth Advertising Group is a marketing company that specializes in email marketing campaigns. Automotive email marketing companies provide dealerships with the expertise and tools to create and execute successful email marketing campaigns that generate leads, build brand awareness, and increase sales. Email agencies offer … Read more
Purchase Bulk Email List of Auto Intenders Purchasing targeted in-market car buyer email lists are lists of individuals who are active in the market to purchase a car. These automotive email lists are segmented based on the customer’s car buying behavior, interests, and demographic information. By targeting these individuals, dealerships can reach potential customers who … Read more
Don’t Send Emails To Low-Quality Email Lists Sending emails to low-quality or invalid email addresses can be a waste of automotive dealership resources and budget. sending emails to low-quality or invalid email addresses can lead to low open and click-through rates, high bounce rates, and even get the sender’s domain blacklisted. To avoid these problems, … Read more
Creating The Best Automotive Email Marketing Automotive email marketing, when done correctly, can and will produce results. It’s not a secret that email marketing is the best marketing method for connecting with local car buyers. When dealerships send out consistent email campaigns to communicate with their subscribers, they are more likely to retain them and … Read more
Automotive Video Marketing Engages Car Buyers We think videos are great bonus content when mixed with vehicle offers that will entertain people receiving your emails and provide a much more personalized experience. Using video content in your email marketing campaigns is a great way to increase click-through and conversion rates. Videos highlighting what your dealership … Read more
Car Marketing Campaigns Email marketing is still one of the best ways for dealerships to reach car buyers. Automotive dealership email marketing campaigns that are sent regularly help drive traffic to dealer websites and keep local customers informed about your current inventory of vehicles. At any given moment, the people you email may need to … Read more
Grow Your Dealership’s Customer Base With Acquisition Emails Automotive acquisition emails help connect you with local consumers to introduce your brand and dealership. As a leading email list provider, our company can create a highly targeted email list for an acquisition email campaign. Car dealers and OEMs can choose who they want to send promotional … Read more
Highly Targeted Email Lists Dealerships who use targeted email lists will likely see higher ROI from their open rates. Sending emails to a list of subscribers who match particular data points allows dealerships to create unique campaigns focused on their intended audience. Email marketing specialists can help pick out specific email list subscribers to create … Read more
Co-Op Programs for Auto Dealers Combining dealership advertising with OEM contributions is a great way to reach local car buyers. Automotive dealerships that create consistent ads specific to the OEM brand they offer tend to sell more cars than dealers who refrain from using co-op advertising. Cooperative marketing programs mutually benefit both the manufacturer and … Read more
Improving Dealer Email Bounce Rates You’ve acquired a great email list over the years by asking your dealership’s customers to opt-in for marketing campaigns. Unfortunately, when you send out a campaign, it tends to have a high bounce rate on opened emails meaning people are not clicking through to your website. This leaves many dealership … Read more